An experienced hospitality professional, Lonnie Lazear possesses nearly two decades of experience serving at Fairfax, Virginia-based Glory Days Grill in the roles of manager and district manager. Lonnie Lazear has a personal interest in cooking and learning about wine.
The wine and beverage industry, like many others, has experienced significant changes in part due to the global pandemic. Three of the key trends predicted for the wine industry in 2021 are described here.
Increased online purchases
A trend that was already in motion, online wine purchases will continue to increase in 2021 for several reasons including more convenient shipping options and increased customer use of direct-to-consumer online merchant sites such as Winc.
Greater availability of canned wines
Canned wines are gaining popularity due to their convenient packaging, ease of opening, and non-fragile nature. These wines also offer the benefits of being able to be drunk straight from the can and transported easily.
Wine with a low alcohol content
As consumers become more health-conscious, the market for wines with low alcohol content is increasing. White Claw is one such wine beverage that features reduced amounts of sugar, calories, and alcohol.
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